How do I explain this thing?

For almost 2 decades I’ve struggled to draw an analogy to the data management space. However, data is its own animal, it has unique quirks like the ability to be copied almost perfectly. And you can move data at speeds that draw no parallel to things we can observe. So there really aren’t great analogies that you can consistently draw from in order to help people justify their investments in it. So when I had this ah-ha moment, I couldn’t hold back writing a white paper about it.


Data as Plastic?

Plastic certainly isn't something that often gets attributed to data, but bear with me. A couple weeks ago I was introduced to the recycled plastic pellet ... subscribe to read more

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