Business Intelligence, Blog

Intricity Business Intelligence Solution Helps Santa Claus Become More Efficient



December 16, 2009


Intricity, LLC, a premier global provider of Business Intelligence and Data Warehouse services, is happy to announce the completion of the new ‘Children’s Holiday Request In Santa’s Toy Making And Service“ (C.H.R.I.S.T.M.A.S.) Data Warehouse. According to Intricity Director of Business Intelligence Sales, Adrian Boerstra, “Santa Clause came to us with a rather unique problem. For hundreds of years he’s been keeping paper notes on which children are naughty and which children are nice. With earth’s population currently at about 6.7 billion and growing at 75 million per year, Santa realized that the time was right to put away the pen and paper and jump on the technology bandwagon”. The results have been staggering to say the least. Mr. Boerstra continued, “Utilizing the Business Objects XIr3 robust platform with a customized Xcelsius dashboard for a dynamic visual experience, Santa now has complete earth-wide wireless internet access to the new North Pole based C.H.R.I.S.T.M.A.S. system via satellite. Using the portable “Handheld Online List of Lucky Youngsters” (H.O.L.L.Y.) to access the system, Santa can now not only check which child has been naughty or nice this year, but using the Intricity Business Objects solution, also look at historical data on each child to see if they are in fact, habitually nice. This gives Santa the ability to forecast for next Christmas, which helps supply chain management to ensure ample supplies and parts for building next year’s toys, and just as importantly, helps manage his employees to guarantee he always has enough Elves at hand. Lastly, by going high tech and going green, we estimate that the new C.H.R.I.S.T.M.A.S. data warehouse has saved about 1000 trees annually”.
Upon using C.H.R.I.S.T.M.A.S. for the first time, Santa said “Ho, Ho, Ho! I thought I had the best system of all. But my life has been changed with one simple call! The folks at Intricity sure showed me the way. My life is much easier, what else can I say? So whether the kids are naughty or nice, I’ll check online once and no longer twice. When I needed help, Intricity sure got it right. So Happy Christmas to all, and to all a good night!”
If you have a unique business problem like Santa, contact us at We welcome the challenge!
(For more information on future versions of C.H.R.I.S.T.M.A.S., you can reach Santa Claus at
Happy Holidays from Intricity, LLC.!

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